"KPI dashboards for SMEs: decide with numbers, not gut feeling"
Most SMEs have their data scattered across the ERP, the bank, the sales spreadsheet and the owner's head. When someone asks "how are we doing?", the answer takes days and depends on who calculates it. A well-built dashboard answers in seconds — always the same way, always current.
The KPIs an SME should watch weekly
- Revenue for the month vs. last year — the trend matters more than the number.
- Gross margin: selling more is pointless if margin erodes.
- Cash and cash forecast: the #1 cause of scares isn't lack of sales, it's lack of cash.
- Overdue receivables: how much of your money sits with customers, and which ones.
- Sales pipeline: live proposals and their value — the revenue of two months from now lives here.
What makes a dashboard "real"
- Connected to the sources: data flows in automatically from your ERP/accounting/CRM. If it needs manual updating, it's just another report that will die within a month.
- One version of the truth: same figures for everyone, every KPI definition documented.
- Current, not month-end: problems show up while they can still be fixed.
- Accessible: browser or phone, without per-user licences multiplying the cost.
What it costs and how long it takes
Less than you'd expect: a dashboard connected to 2-3 sources is a typical 2-6 week pilot at a fixed price, built with open-source tools or the ones you already have. A small monthly operations fee keeps it alive and growing.
The first step
In the free 30-minute audit we review what data you have, where it lives, and which 5 KPIs would move the needle in your case. You leave with a plan and a quote, whatever you decide.
Want this for your company?
Free 30-minute audit: we'll tell you if your case can be automated and how much you'd save.
Request free audit